Since the time it was invented and introduced in the marketing forum, email has been used to attract and build leads. In the past, emails have proved a successful medium of gaining new prospects for your brand.

Marketing terminology is one of the first things new Raleigh and Cary business owners must learn. And if that’s you, don’t worry! Many of these terms may be new to you. We recently talked about words relating to inbound marketing, specifically, and we’ve talked before about some more technical and website related terms. Below is a list of 10 other marketing terms that will help you succeed in business.