facebook purple   instagram purple   linkedin purple   twitter purple   youtube purple

pwd info

1099s vs. W2 Employees. What’s the difference?
Myra Ray
Entrepreneurship
If you have landed here, you are probably considering reducing the number of full-time employees (W2) and hiring self-employed independent contractors (1099) to perform specific jobs. There are significant differences in how these two types of workers are classified with the Internal Revenue Service
Continue reading
A Networking Group that Works for You
Myra Ray
Entrepreneurship
When it comes to expanding your business in the Research Triangle area, networking is key. While your inbound marketing efforts are commendable, you should not discount the value of networking. Also Read: Common Mistakes made by entrepreneurs - Your Style It’s simple — the wider your net
Continue reading
[Infographics] Professional Infographic Design Services
Myra Ray
Infographic
  Professional Infographic Design Services   Print and Web Designer offers top-notch infographic brand design services to boost your visual content marketing efforts. We can also handle other aspects of your brand design needs, including brochure design, print design, magazine design,
Continue reading
[Infographics] Professional Infographic Design Services
Myra Ray
Services
Professional Infographic Design Services Print and Web Designer offers top-notch infographic brand design services to boost your visual content marketing efforts. We can also handle other aspects of your brand design needs, including brochure design, print design, magazine design, and web desig
Continue reading
[Infographics] Business Information - Did you Know? 8 Common Tax Deductions
Myra Ray
Services
A business’ marketing budget can tie up a lot of capital, so it’s critical that you take advantage of every possible deduction at tax time. Common Tax Deductions Website Expense: the amount you pay for a website is a large deductible expense Social Media: paying a con
Continue reading
Using Images in your Blog
Myra Ray
Services
Imagery has a big influence on a reader. When blogging, though, you may assume that your words are the most important factor to consider. However, that is no longer true. “Isn’t blogging a text-based medium?” Well, not really! People retain more information when a relevant image is
Continue reading
[Infographics] Types of Infographics
Myra Ray
Infographic
Creating valuable content to attract potential online customers is a common inbound marketing strategy. And what better way to create and share helpful information across the Internet than with visual content? After all, according to 3M Corporation research, human brains process visuals 60,000 times
Continue reading
[Infographics] How to Keep Your Brand Consistent Across Social Media
Myra Ray
Infographic
Brand consistency simply means that the message your brand promotes is the same in every medium. Here's an infographic that helps you see how to keep your brand design consistent across social media. Use Consistent Brand Colors and a Logo Across Your Various Social Media AccountsConsistent Posting S
Continue reading
[Infographics] You can share it on a variety of channels
Myra Ray
Infographic
The best thing about infographics is that they are easy to share. Your site visitors can easily share the desired visual content when it is in the form of an infographic, regardless of the social network. Those who receive this informative infographic will be more inclined to read it as well. No won
Continue reading
[Infographics] Supplementing textual information
Myra Ray
Infographic
There are times when a standalone infographic piece is not enough, and text-based content is necessary. In such cases, you can use infographics to complement your write-up. While your well-designed infographics will give readers the gist of the topic, they will also have an option to read an informa
Continue reading
[Infographics] Appealing to a broader range of audience
Myra Ray
Infographic
You can never go wrong with an infographic if you want to reach a broader market. A well-designed infographic can easily capture the eye and interest of people of all types, whether they like reading long-form content or do not have much time to read at all. Readers who have the patience and time to
Continue reading
[Infographics] Helping Boost Engagement
Myra Ray
Infographic
Lengthy, text-based marketing can be boring to your readers. If you want them to stay engaged, share the information with the aid of infographics. The variety of texts and images will help them in understanding the intended message. When you visualize the data, even those who despise the word &ldquo
Continue reading
[Infographics] A powerful tool for content marketing
Myra Ray
Infographic
Our brains process visual information at a breakneck speed. In fact, according to one estimate, visuals communicate information 60,000 times faster than text! You can leverage this knowledge to strengthen your inbound marketing efforts and boost your cash flow. Print and Web Designer offers top-notc
Continue reading
Interesting Statistics about Infographics
Myra Ray
Search Engine Optimization
Because of the growing number of businesses in every industry, business owners must devise novel strategies to get the attention of their target audience. The competition is intense, and the only way to survive is to stand out. How do you go about doing that? By using the world of visual media as a
Continue reading
What is an Infographic and What are its Benefits?
Myra Ray
Search Engine Optimization
Since the emergence of visual media, we have hardly ever looked back to when mass communication relied almost exclusively on newspapers and books. Simply put, we are all pushed for time, so we prefer to consume information and knowledge in the most convenient and quickest way possible. It is for thi
Continue reading
Magazine Layout Design
Myra Ray
Print Design
The way businesses in the Triangle area of NC market their products and services has significantly changed due to technological advancement. Flyers and newspapers seem to be a relic of the past, thanks to the advent of social media, content marketing, and SEO-focused Triangle web design. However, de
Continue reading
Is Google Analytics important to my business?
Myra Ray
Web Design
Google Analytics is a very important online marketing tool. Unfortunately, it is seriously underestimated by most businesses in the Triangle area, NC. This FREE web analytics tool developed by Google allows businesses to measure the results of their individual inbound marketing campaigns in real-tim
Continue reading
5 Tips for Successful Content Marketing
Myra Ray
Inbound Marketing
Content creation is one of the most important aspects of digital marketing. A few years ago, a simple website was all you needed to maintain an online presence and marketing was mostly done through conventional channels. In this day and age, however, digital marketing has emerged as the primary mean
Continue reading
5 Graphic Design Trends for 2021
Myra Ray
Print Design
Web design is closely linked to world events. 2020 transformed lifestyles all over the globe as COVID-19 changed the way we viewed and interacted with the world. Lockdowns and work-from-home rules made digital media more important than ever. Here are some latest design trends that have emerged after
Continue reading
WordPress Vs Joomla
Myra Ray
Web Design
First Site Guide defines Joomla as a free and open-source content management system used to post content on the web, similar to WordPress. The basic difference between WordPress and Joomla is that Joomla is basically meant to serve specific websites, whereas WordPress was only introduced as a blog p
Continue reading
Why GreenGeeks Hosting?
Myra Ray
Services
GreenGeeks was founded in 2008 by Trey Garner, and from that time, they have hosted up to 300,000 websites. GreenGeeks is a web hosting provider that aims to be as environmentally friendly as possible. They have several web hosting plans ranging from beginners to large companies. Moreover, the plans
Continue reading
Tips to Boost Your Web Traffic
Myra Ray
Inbound Marketing
One of the most disheartening things faced by business owners is low website traffic. Traffic blues are so unnerving because they indicate a lack of potential customers, let alone converted clients. And as an entrepreneur, all an individual wants is to have an endless stream of customers (and then s
Continue reading
Website Design Process for Clients
Myra Ray
Web Design
Web users prefer visiting websites that are more aesthetic and pleasing rather than plain and simple. Therefore, web design is an integral part of any marketing strategy. According to Research Gate, web design has been identified as a key factor for the acceptance and success of many e-commerce webs
Continue reading
Turn Your Website into a Conversion Genius
Myra Ray
Inbound Marketing
The purpose of setting up a website is not only to promote your products and services. Fully functioning websites also generate more and more consumer traffic. Is your website successful in this area? A simple way to find out is by analyzing your rate of conversion, also known as website conversion.
Continue reading
Do It Yourself (DIY) Websites
Myra Ray
Web Design
DIY websites provide an easy platform for users to create their own websites without using complex coding. According to Entrepreneur, Squarespace, Weebly, and Wix are popular website builders that more and more people are flocking to in order to build their websites. So, whether you are an entrepren
Continue reading
3 Signs you Need to Invest in web Maintenance
Myra Ray
Website Security
So you created an engaging website for your business, showcasing remarkable web design skills, and you are oh-so-excited to get heavy traffic on your page. Fast forward to a few months later, and you are stumped as to why the brilliantly crafted web design of your website is not generating leads? To
Continue reading
Common Misconceptions about SEO
Myra Ray
Search Engine Optimization
Inbound marketing is a remarkable strategy in today's cutthroat world of business. It allows corporations to reach vast audiences in a fraction of a second, increasing their visibility on the digital landscape. While the entrepreneurial industry continues to ride on inbound marketing, it relies on t
Continue reading
Common Mistakes Made By Entrepreneurs
Myra Ray
Entrepreneurship
Starting a business can be exhilarating. The excitement of building an empire, or even just a profitable enterprise, from scratch is intoxicating, but sometimes this eagerness can get in the way of an entrepreneur's success. Entrepreneurs, riding on their passion for leading, often end up drowning i
Continue reading
Benefits of Having an Organized Office Space
Myra Ray
Entrepreneurship
Every person is different. Their needs are different and so is their way of living. So, if we talk about organizing, some people love it, while others hate it.However, the fact is that working in an organized office space enables you to complete your work on time. Scroll down to explore the countles
Continue reading
Why Your Business Might Need a Rebrand
Myra Ray
Services
Whether it is an established business or a small startup, business rebranding can be needed by any business at any given point in time. However, rebranding a business isn’t easy, so you must be sure that it is the right strategy for your brand. From print and web design to brand design at larg
Continue reading
Why it’s time your business hired a freelance graphic designer
Myra Ray
Web Design
Having an appealing visual representation is essential for every enterprise in the corporate world. Whether you're a beginner entrepreneur or owner of a conglomerate, you need to have the most engaging aesthetics, such as alluring brochure design, to draw in customers. Multimedia articles and featur
Continue reading
How To Keep Your Brand Consistent Across Social Media
Myra Ray
Services
If you are thinking of starting up your new brand sometime soon, or if you are simply struggling with your company’s branding, the first thing you need to know about is brand consistency and why it is so important. Brand consistency simply means that the message your brand promotes is the same
Continue reading
[TESTIMONIAL] Bert Ward of Black Diamond Real Estate and Myra Ray from Print & Web Designer, Working Together to Bring Success
Myra Ray
Testimonials
  Even before I started P&WD, Bert Ward of Black Diamond Real Estate became my client. Although we went to the same high school, he was a few years younger than me and we didn’t meet until I was working full time as a graphic designer and freelancing on the side. Together for over 20
Continue reading
How To Choose the Right Colors For Your Brand
Myra Ray
Web Design
Before you design your logo, you should know that the colors that you use to represent your brand have a massive impact on consumer behavior. According to research, 85% of consumers believe that colors are one of the biggest factors that make them choose a product. 92% of consumers agree that visual
Continue reading
World Productivity Day
Myra Ray
Video
In honor of World Productivity Day, here are 3 proven ways to increase productivity:  Discover your most productive times & take advantage Knock out tasks you procrastinate on firstAvoid multitasking.  It does NOT improve productivity Take these tips and get to slaying your day!&n
Continue reading
Father's Day
Myra Ray
Video
 A Father is a person you look up to no matter how tall you grow!  Happy #FathersDay!   #PWDVideos PrintandWebDesigner.com
Continue reading
You can't unsee things
Myra Ray
Video
Some things just aren't meant to be seen.  Your company's website shouldn't be one of them.   Print and Web Designer  Creating Experiences that Transforms Businesses #PWDVideos  
Continue reading
Inbound Marketing Word of Mouth
Myra Ray
Video
Professional Inbound Marketing.   Because "word of mouth" only gets you so far. Print and Web Designer Creating Experiences that Transforms Businesses printandwebdesigner.com #PWDVideos
Continue reading
Throwback Thursday
Myra Ray
Video
Throwback Thursday: Who remembers the good old days? #ThrowbackThursday #PWDVideos
Continue reading
Life Is Short
Myra Ray
Video
Life Is Short: Enjoy the ride #Talenteddogtricks #PWDVideos
Continue reading
Irreplaceable
Myra Ray
Video
Irreplaceable: In order to be irreplaceable, one must always be different. (Coco Chanel) #outsideofthebox #PWDVideos
Continue reading
Memorial Day
Myra Ray
Video
Home of the free because of the brave, We may not know them all, but we owe them all, May we never forget their sacrifice #Memorialday  #PWDVideos PrintandWebDesigner.com  
Continue reading
The Vacationing Entrepreneur
Myra Ray
Entrepreneurship
Being an entrepreneur is not easy. The unrelenting responsibilities that come with running a business always keep the business owner on their feet all the time. They have to make sure they are producing high-quality work while generating new ideas to stand out in the market. It is a lot of work with
Continue reading
Piece It Together
Myra Ray
Video
Piece It Together: Let Print and Web Designer help piece your brand together. #BrandYourself #PWDVideos
Continue reading
World Bee Day
Myra Ray
Video
It's World Bee Day!  These un-bee-lievable facts will make you the buzz of the town. Bees will literally work themselves to death without noticingWhen bees change jobs, they change their brain chemistry, tooBees dance to communicate where to find the best food We weren't pollen your leg, bees a
Continue reading
Monday Motivation
Myra Ray
Video
#MondayMotivation: Feeling a little lost on how you can do your part to help #StopTheSpread? Here is a video filled with great ways to join the #cause and make a difference. #PWDVideos
Continue reading
Thursday Thank You
Myra Ray
Video
Thursday Thank You: We don’t say it enough, thank you for supporting us. We appreciate you! #Awesomeclients #PWDVideos
Continue reading
Wine Wednesday
Myra Ray
Video
Wine Wednesday: Just remember to take life one sip at a time. #WineWednesday, #PWDVideos
Continue reading
Dolly Parton Quote of the Day
Myra Ray
Video
Quote of the Day: If you don’t like the road you’re walking, pave a new one. #DollyParton #PWDVideos
Continue reading
Unsupervised Child
Myra Ray
Video
Good thing it's #EatWhatYouWantDay because I  either eat like a supermodel yoga enthusiast Or an unsupervised child in a candy store.  Tag all your friends who can relate! PrintandWebDesigner.com  #PWDVideos
Continue reading
Finding the Right Assistant for You. What Every Entrepreneur Should Do
Myra Ray
Entrepreneurship
As any entrepreneur themselves will know, the most valuable currency is time. Starting a business from scratch and managing it is no easy feat and requires your full dedication for it to succeed. However, it is impossible for even the most high-powered individuals to manage all their responsibilitie
Continue reading
Teacher Appreciation Day
Myra Ray
Video
To the world you may be just a teacher but to your students you are a hero.  Thank you for your knowledge, care, and time! Happy Teacher Appreciation Day #EducatorsAreHeroes #PWDVideos
Continue reading
Color Your World
Myra Ray
Video
Color Your World: Choosing brighter colors can lead users to feel more energetic, which can evoke better responses and reactions. #colorful #PWDVideos
Continue reading
May The Fourth Be With You
Myra Ray
Video
May The Fourth Be With You  Happy #StarWarsDay   www.PrintandWebDesigner.com    #PWDVideos
Continue reading
Drive Business
Myra Ray
Video
Drive Business: Don’t get stuck in the old ways. We’ll help you drive new business. #PWDVideos
Continue reading
Dance Day
Myra Ray
Video
International Dance Day: Nothing says fun like dancing to your favorite #jam. Today's the day to get in on the conversation on #social and get your audience #grooving with this video. #PWDVideos
Continue reading
How Often Should You Blog?
Myra Ray
Search Engine Optimization
These days on the internet, there is certainly a lot more competition out there as far as blogging is concerned. This means that you have to post blogs much more often to get a decent amount of traffic on your site than you would have needed a decade ago. But how often is often? Do you need to post
Continue reading
Add Color to Your Marketing
Myra Ray
Video
Add Color to Your Marketing: Vibrancy can dictate the emotional response users have to your design. For example, choosing brighter colors can lead users to feel more energetic, which can evoke better responses and reactions. #colorful #PWDVideos
Continue reading
Friday Hand Washing
Myra Ray
Video
#FactFriday: It's a #fact that washing your hands is one of the best ways to slow the spread of a #virus. Here is the best way to wash their hands. #PWDVideos
Continue reading
Earth Day
Myra Ray
Video
Earth Day: We all need to work together to help save #MotherEarth. Share this video to help move your audience to action for #EarthDay2020 #PWDVideos  
Continue reading
We Can Do That
Myra Ray
Video
We Can Do That: Ready to update your website? #wecandothat #PWDVideos
Continue reading
Stuck at Home
Myra Ray
Video
Stuck at Home: 4 tips to keep yourself busy. #SocialDistancing #PWDVideos
Continue reading
[Project] Sour Cream Deviled Eggs
Myra Ray
Project Files
Recently, a client contacted us to create something that they would be able to send to customers letting them know they were being thought of during this trying time of the pandemic. This is what we came up with:Sour Cream Devlied Eggs Flyer They sent these flyers out to their clients and received s
Continue reading
Stress Awareness
Myra Ray
Video
Stress Awareness Day: #Stress is at an all-time high right now. Help bring your audience back to the present and lower their anxiety with this #tip filled video. #PWDVideos  
Continue reading
Is Content Still King? What Types of Content Should You Have for an Effective Marketing Strategy?
Myra Ray
Inbound Marketing
An SEO philosophy – content is king – has been around even before SEO was realized as an industry. Even today, this philosophy holds true. There’s no doubt that content is still king. Content marketing is a thriving force that involves creating and sharing of written content online – through website
Continue reading
Day of Silence
Myra Ray
Video
Time to break the #silence. Take action to spread awareness about the effects of the bullying and harassment of #LGBTQ students worldwide with this important video. #PWDVideos #DayOfSilence
Continue reading
What Needs to Be In Every Blog
Myra Ray
Inbound Marketing
Are you thinking of writing a blog? Awesome! Running a blog is quite a cathartic experience and is just so much fun. However, if you’re creating a blog for the first time, the chances are that you may make mistakes. No worries, though, as you’ll learn as you go. However, if you want your blog posts
Continue reading
Ducks in a Row
Myra Ray
Video
#PWDVideos From branding to custom print and digital media. The tools you need to get your ducks in a row. Print and Web Designer Creating Experiences That Transform Businesses PrintandWebDesigner.com
Continue reading
World Autism Day
Myra Ray
Video
World Autism Day: Why fit in when you were born to stand out! #WorldAutismDay #PWDVideos
Continue reading
Surprises
Myra Ray
Inbound Marketing
#PWDVideos Starting a business can be full of "surprises." Don't let an ineffective marketing plan be one of them. We can help PrintandWebDesigner.com
Continue reading
Ways for Small Business Owners to De-Stress
Myra Ray
Entrepreneurship
Running your own business, whether big or small, can be extremely challenging and tough, especially when goals aren’t met, and all the hard work doesn’t reap any obvious rewards. This eventually leads to a great deal of stress and anxiety that can really mess up your work routine and can
Continue reading
The Difference Between Static and Dynamic Websites Explained
Myra Ray
Web Design
When designing a website, one of the most crucial decisions you have to make is whether it should be static or dynamic. In this article, we will be explaining the difference between static and dynamic websites, including their pros and cons. Static WebsitesStatic websites are static in the sense tha
Continue reading
How to Create a Style Guide for Your Brand - 4 Helpful Tips
Myra Ray
Services
Maintaining brand consistency through all channels is one of the most essential parts of the branding process. One of the ways to help achieve this is through a style guide. Think of it as a sort of a rulebook containing all the instructions on how the look and feel of your brand should be across al
Continue reading
4 Helpful Tips for Designing a Facebook Landing Page
Myra Ray
Inbound Marketing
Sending your ad traffic to a Facebook landing page is one of the most effective ways to maximize your ROI for each dollar you spend on your Facebook ads. A Facebook landing page shouldn’t be confused with your business page on Facebook. It is, instead, a Call-to-Action webpage specifically des
Continue reading
Hump Day
Myra Ray
Video
#PWDVideos Knowledge is knowing a tomato is a fruit Wisdom is knowing not putting it into a fruit salad Happy #HumpDay from all of us! Did we make you smile?  PrintandWebDesigner.com
Continue reading
Guide Your Business
Myra Ray
Video
#PWDVideos The tools you need to guide your business. Print and Web Designer Creating Experiences that Transform Business PrintandWebDesigner.com
Continue reading
Twists and turns of business
Myra Ray
Video
#PWDVideos We'll help handle the twists and turns of business... while avoiding the occasional pothole. Print and Web Designer Creating Experiences that Transform Business PrintandWebDesigner.com
Continue reading
How to Talk to a Graphic Designer - 5 Helpful Tips
Myra Ray
Web Design
When it comes to the successful completion of a design project, one of the most crucial factors is effective communication between the client and the graphic designer or designing team. Follow these helpful tips on how to talk to a graphic designer to bridge any awkward communication gaps, avoid del
Continue reading
7 Best Practices in Graphic Design
Myra Ray
Print Design
While creativity and skill will get you far, these two alone don’t make a great graphic designer. Just like a pro-athlete focuses as much on technique as on sheer skill, a graphic designer needs to be aware of the industry’s best practices to really take their productivity to the next le
Continue reading
Ahead of the competition
Myra Ray
Video
#PWDVideos Keeping you ahead of the competition Print and Web Designer Creating experiences that Transform Business PrintandWebDesigner.com
Continue reading
One Monkey - Is Your Website Secure?
Myra Ray
Video
#PWDVideos One monkey may not stop a show But it can certainly wreck your business Is your website secure?  Print and Web Designer  Creating Experiences that Transform Your Businesses
Continue reading
Guide: Which Logo File Format to Use
Myra Ray
Training
Logos are an integral part of an organization’s branding. Maintaining consistency in color plays a crucial part in helping an organization convey a consistent brand message across all its channels. For different mediums, different logo files need to be used. In this short guide, we will help you dec
Continue reading
What’s the Difference Between a Vector Logo and a Raster Logo?
Myra Ray
Training
When it comes to designing logos, your graphic designer may provide you with samples in both a ‘Vector’ and ‘Raster’ format. So what’s the difference between a vector logo and a raster logo? In this article, we attempt to explain exactly that and also highlight each of
Continue reading
4 Guilt Free Ways to Make Time for Yourself as a Busy Entrepreneur
Myra Ray
Video
#PWDVideos 4 Guilt Free Ways to Make Time for Yourself as a Busy Entrepreneur 1.  Plan, Plan, Plan! In order to feel 100% guilt-free about taking some time off for yourself, plan it into your schedule. 2. Delegate Tasks Save time and you’ll also be training others and giving them valuable
Continue reading
When Is It The Right Time To Rebrand? – 5 Telltale Signs
Myra Ray
Services
Over time, businesses grow and evolve, and so should their branding. After all, Nokia started out as a paper mill company, but most people now associate their name with quality phones and electronics. They have made sure that their brand clearly reflects that. If you are unsure if it is the right ti
Continue reading
Woof Wednesday
Myra Ray
Video
#PWDVideos Everyone things they have the best dogs None of them are wrong Happy #WoofWednesday! Brought to you by PrintandWebDesigner.com
Continue reading
Build a Site They Said
Myra Ray
Video
#PWDVideos Make a Website! they said It Will be Fun! they said Hassle Free Website Design. Quick, Easy, Affordable PrintandWebDesigner.com
Continue reading
What Does 'Branding' Mean?
Myra Ray
Services
The word ‘branding’ today has become a buzzword for a wide variety of different meanings and concepts. This is why, not surprisingly, the answer to the question, “What does branding mean?” is not so simple. Here we attempt to find as comprehensive an answer as possible. What
Continue reading
Any Saturday
Myra Ray
Video
#PWDVideos Today is Saturday. So that means I'll be multi-slacking, instead of multi-tasking. Wishing you a very happy Saturday from all of us printandwebdesigner.com
Continue reading
How to Give Feedback to Your Designer in an Organized, Effective Way
Myra Ray
Services
Proper communication with your designer lies at the core of getting the desired results by hiring their services. However, if there’s too much back and forth between you and your designer and you are still not even close to getting the results that you wanted, chances are that they are unable
Continue reading
It takes a lot to get off the ground
Myra Ray
Video
#PWDVideos It takes a lot to get a jumbo jet off the ground. Same with your business. Print and Web Designer creating experiences that transforms businesses. printandwebdesigner.com
Continue reading
Wednesday Wisdom - Humpday
Myra Ray
Video
#PWDVideos #WisdomWednesday The best view comes after the hardest climb Happy Hump Day printandwebdesigner.com
Continue reading
Vegas Branding
Myra Ray
Video
#PWDVideos Gambling can be fun. But not with your branding. We can help! PrintandWebDesigner.com
Continue reading
4 Reasons You Should Invest in a Blog Designer
Myra Ray
Services
So, you have finally decided to jump on the blogging bandwagon but aren’t really sure how to go about creating a blog? Or have you already been blogging for quite some time but still haven’t reaped the amazing benefits other bloggers rave about? Regardless of what the case might be, the
Continue reading
5 Questions To Ask a Designer On A Free Consult Call
Myra Ray
Services
From designing your brand logos to your campaign banners to templates for your marketing effort, designers are an integral part of your business success. Before you consider working with one, here are 5 questions to ask a designer on call to make sure they are the right fit for your needs. 1. Can Yo
Continue reading
Something to Talk About
PWD-Admin
Video
#PWDVideos From Web design to branding and marketing; Let's give your customers something to talk about! We can help!    
Continue reading
Low Web Traffic Blues
Myra Ray
Video
#PWDVideos Low web traffic have you singing the blues? We can get you in tune with your customers. Print and Web Designer Creating Experiences that Transform Businesses
Continue reading
Do It Yourself web pages are a gamble
Myra Ray
Video
#PWDVideos "Do It Yourself" web pages are a gamble. You might get lucky... But you might not. We can help! Contact us at
Continue reading
What’s the Difference Between PMS, CMYK, RGB and HEX?
Myra Ray
Services
Think of Facebook, Yahoo, Coca Cola, Amazon, or just about any major brand. Imagine the colors they are associated with. For any organization, color consistency plays a huge role in helping with brand recognition, and even how people perceive the brand. PMS, CMYK, RGB, and HEX are the four main colo
Continue reading
What Does a Web Designer Do?
Myra Ray
Web Design
For a layman, who has never ventured into the world of web design, what web designers do must be a wonder. You see them sitting behind huge screens – many times, there are more than one screens present – with their hands swiftly moving over the keyboard and mouse. With a look of concentr
Continue reading
Questions to ask your Web Designer before they Start Working on the Project
Myra Ray
Services
If you’re in the market for a new website or a complete rejuvenation, it means you’ll be approaching multiple web designers for a quote. You’ll probably scour the web for new agencies or freelancers and choose somebody whose work embodies your vision.In order to choose the best web designer, you’re
Continue reading
Effective Business Cards – 4 Best Practices
Myra Ray
Print Design
In the fast-paced business world, we rarely get enough time for proper face-to-face introductions. In this regard, a business card is crucial to your networking success. An effective business card carries more than just your contact information; it is designed to immediately draw the attention of pr
Continue reading
Happy Holidays
Myra Ray
Video
#PWDVideos #PWDHolidays  Happy Holidays from the PWD Team.
Continue reading
Winter Solstice
Myra Ray
Video
#PWDVideos #WinterSolstice It's the shortest day of the year.
Continue reading
National Ugly Christmas Sweater Day
Myra Ray
Video
  Nothing says #Christmas like National #UglyXmasSweater Day. #PWDHolidays #PWDVideos #PWDJudgesNoone
Continue reading
Quick Website Changes That Make a Big Difference to Your Bounce Rate
Myra Ray
Web Design
Businesses set up websites and put a lot of effort into digital marketing and other strategies so their websites can get traffic. The end goal is to increase the number of conversions they get and acquire more clients. However, there might be times when the website doesn’t respond so well. One
Continue reading
7 days before Christmas
Myra Ray
Video
Brace yourselves, #Christmas2021 is coming in 7 days #PWDHolidays #PWDVideos
Continue reading
Make Christmas more eco and earth-friendly
Myra Ray
Video
#PWDTipTuesday #PWDVideos #PWDEarthPositive This #TipTuesday teaches us how to make Christmas more eco and earth-friendly. Please share it everywhere to help educate.      
Continue reading
1946 Christian Dior
Myra Ray
Video
#PWDOnThisDay #PWDVideos   1946 Christian Dior, the French Fashion House was established
Continue reading
Factors that Make a Logo Design Impactful
Myra Ray
Services
From Nike’s swoosh to the rings of Audi, a logo is the visual representation of a brand’s image. Customers and prospects use it as a cue to identify and differentiate it from other brand logos, making it necessary for building recognition. Your brand logo serves as an introduction to you
Continue reading
Friday
Myra Ray
Video
Better Days are Coming; They’re called Saturday and Sunday Happy TGIF  
Continue reading
Engage Audiences
Myra Ray
Video
Great Websites = Engage Audiences PrintandWebDesigner.com Creating Experiences that Transform Businesses  
Continue reading
Good Marketing Falls in Line
Myra Ray
Video
When you start with good marketing ~ Everything else just falls in line ~ Print and Web Designer ~ Creating Experiences that Transform Businesses
Continue reading
Thursday Thoughts
Myra Ray
Video
You say Thursday, I say Friday Eve, Share with all your Friends who could use a laugh!    
Continue reading
Website Outdated?
Myra Ray
Video
Is your website slightly outdated?  Get your site back in style.  www.printandwebdesigner.com Creating experiences that transform businesses. 
Continue reading
Tips for Planning an Amazing Business Holiday Party
Myra Ray
Entrepreneurship
In the movie world, there are two ways to throw an office or business holiday party, the first one is the chaotic and boring mess thrown by Angela in The Office or the one that Bridget Jones attends that opens Bridget Jones’s Diary. The reality is a little far off from these holiday parties. E
Continue reading
Internet Day
Myra Ray
Video
Can you even imagine life before the internet? Take a minute to acknowledge your favorite website, search engine or online tool this #InternetDay. Please share their favorite site or maybe an anecdote of life before the world wide web
Continue reading
Sunday Blues
Myra Ray
Video
#SundayMood We know Monday mornings can be a schlep. One way to improve the #MondayBlues is to get organized on Sunday. Use today's post to share some insightful tips to make sure your week starts off great!  
Continue reading
United Nations Day
Myra Ray
Video
The United Nations is an organization that aims to maintain international peace and security and develop friendly relations among nations. Show your support for #UnitedNationsDay by sharing this inspiring video.
Continue reading
Fair Trade Month
Myra Ray
Video
#FairTradeMonth brings awareness to the importance of fair trade. By buying fair trade you are empowering farmers, workers, communities and the environment. Get on board with this great cause by sharing some quick and easy tips on how to be more responsible shoppers and citizens.
Continue reading
World Food Day
Myra Ray
Video
Food Day - Back in 1945, #WorldFoodDay was created to celebrate the launch of the United Nations Food and Agriculture Organization. The annual celebration aims to highlight the importance of the organization as well as to help raise awareness for sustainable agriculture policies to ensure food for a
Continue reading
Black Cat Awareness Month
Myra Ray
Video
Black cats seem to have a bad rep of bringing bad luck to those that cross their paths. However, #BlackCatAwareness Month aims to demystify all of these crazy superstitions. The day was created after an increase of shelters realized that black cats are adopted at a rate 50% lower than any other colo
Continue reading
Coming Out Day
Myra Ray
Video
#ComingOutDay is a day of recognition for lesbian, gay, bisexual and transsexual communities and the issues they face in modern day society. Many members of the LGBT community choose to use this day as an opportunity to come out to their families and friends. Share this video that spreads
Continue reading
World Mental Health Day
Myra Ray
Video
World Mental Health Day was created with the overall objective of raising awareness of mental health issues as well as increasing education in order to remove the stigma attached. Show your support by partaking in a fundraising event or sharing helpful information using the #WorldMentalhealthDay or
Continue reading
Wednesday Wisdom
Myra Ray
Video
Humpday is upon us. 
Continue reading
World Animal Day
Myra Ray
Video
October 4th is dedicated to all of our furry friends around the world. #WorldAnimalDay celebrates the crucial role that animals play in our lives. It's also a day to recognize the importance of animal rights and welfare standards for animals. You can take part by volunteering at a local shelter
Continue reading
Elements of Modern Web Design Designers need to Keep an Eye Out for in 2019
Myra Ray
Web Design
It’s important that web designers keep up with updates and consider all modern elements of web design to help companies tell stories and establish a reputable brand image. As times change, we must change with it. Each year, new trends and web design elements emerge. The number of variations an
Continue reading
Inbound Marketing - What makes a Good Landing Page
Myra Ray
Inbound Marketing
If you’ve even used a dating app like Tinder, Grindr or Bumble, your profile is a landing page for you. By spending just a few minutes on the profile, a possible date could swipe left or right on you, based on what you’re selling. The landing page is your opportunity to convince people t
Continue reading
Dr. Suess Quote of the Day
Myra Ray
Video
Nothing #inspires the masses like a #good #solid #quote.  #PWDVideos   
Continue reading
First Day of Fall
Myra Ray
Video
The #FallEquinox marks the official end of the #summer and beginning of #Fall. Usher in the #cooler temps and #gorgeous colors as the #crushing like the #leaves under your feet.
Continue reading
Queen Elizabeth: Longest-Reigning Monarch
Myra Ray
Video
In 2015, Her Majesty #QueenElizabeth became the longest reigning #British #monarch in history. Celebrate this huge accomplishment!    
Continue reading
Print and Web Designer
Myra Ray
Video
Myra Ray, Nifty Designer, and Inspired Trainer - 20+ years of delivering success for clients like you  
Continue reading
Keywords and Why We Need Them
Myra Ray
Search Engine Optimization
The digital marketing landscape is a world of its own. It comprises of elements, unlike conventional marketing. One of the main elements of digital marketing is keywords. Keywords have been around for a long time. They are the linchpin between what your target audience is searching for and what you&
Continue reading
Blogging Tips for Beginners and Expert Bloggers
Myra Ray
Entrepreneurship
Blogging is one of the most important tools in the belt of content marketing. It allows marketers to share useful information that is optimized to get them increased traffic on their company’s website. In order to make the most of your blogs and use your content strategy to gain more ROI and c
Continue reading
9/11 Remembrance Day
Myra Ray
Video
We will never forget the people who lost their lives in the September 11th attacks. Take today to honor those we lost, those who fought, and those who continue to fight to protect our freedoms.    
Continue reading
The Difference Between Offset Printing and Digital Printing
Myra Ray
Print Design
Whether you’re getting business cards, posters or brochures made for your business, there are a few things that need to be checked off the list. You already know the basic ground you need to cover, which includes the design, color theme, content, graphics, and layout. However, these are not th
Continue reading
Caturday
Myra Ray
Video
Praise the kitty lords, another #Caturday has come.
Continue reading
Dogs and Cats Favor a Paw
Myra Ray
Video
#Factofthemonth: Is your pet right or left pawed? Post a picture of your pet in the comments below.
Continue reading
1st Woman to Walk in Space
Myra Ray
Video
This special #TBT is dedicated to Svetlana Savitskaya, the first woman to walk in space. She was a #pioneer and lesser-known #heroine. Today we honor her for her #bravery in breaking yet another #GlassCieling.
Continue reading
Super Powers to Grow Your Business
Myra Ray
Video
#Girlpower: Want some awesome videos like this? Give us a call 919-891-0545
Continue reading
Mandela Day
Myra Ray
Video
Nelson Mandela is an #inspiration and #hero for the ages. He fought for #HumanRights, #freedom, and #equality. Honor this amazing man and share his #legacy of strength.
Continue reading
Favorite Emoji Day
Myra Ray
Video
#Emojis: our new-aged #hieroglyphs that communicate all of our #feels. We just can't live without them. Today is the day to celebrate all their fun & hilarity. Post your favorite emoji in the comments below.
Continue reading
Best Practices for Following up with Leads
Myra Ray
Entrepreneurship
The marketing funnel is incomplete without leads. In fact, leads are the main focus of the sales strategy. Without having access to properly qualified leads, the whole strategy and marketing funnel tumbles. You can’t rely on chance or fortune to bring business. You have to strategize your game plan
Continue reading
If Two Mind Readers Read Each Others Mind
Myra Ray
Video
#ThursdaysQuestion: What's on your mind today? Let's us know in the comments below.
Continue reading
Best Practices for Networking that Actually Work
Myra Ray
Entrepreneurship
The term networking is definitely not new to the business world. Most professionals will tell how networking and creating connections with important people is a skill everyone in the industry needs to have. They push so hard for it because they know the importance it contains. However, when it comes
Continue reading
Why Content Writing is So Important for SEO
Myra Ray
Search Engine Optimization
A lot of people who don’t understand Google’s algorithm think that content writing beats the purpose of search engine optimization. However, what they don’t know is that content writing and SEO go hand in hand; their functions blend and overlap each other until one cannot exist wit
Continue reading
If I Had A Wish
Myra Ray
Video
#Letsplayagame: If you had three wishes, what would your first wish be?
Continue reading
Importance of Website Maintenance
Myra Ray
Web Design
You need to tune your car every once in a while, right? Then why shouldn’t the same be true for your website? Your website shouldn’t be a stationary work of art, like the Mona Lisa. It is a dynamic platform that needs to adapt to the ever-changing environment. Take a look at why it is so
Continue reading
Important Components of a Great Email Campaign
Myra Ray
Online Marketing
Since the time it was invented and introduced in the marketing forum, email has been used to attract and build leads. In the past, emails have proved a successful medium of gaining new prospects for your brand. When other digital marketing channels, especially social media became integrated into the
Continue reading
What are SSL Certificates? The Reason to Use an SSL Certificate
Myra Ray
Services
When it comes to the internet, security is a priority for both hosts and users, especially when making monetary transactions and giving sensitive information. One way you can ensure online security of your website and visitors is to use an SSL Certificate. Short for Secure Sockets Layer, SSL certifi
Continue reading
How Important Are Colors for Your Brand?
Myra Ray
Services
Colors might just come across as a basic part of branding for most entrepreneurs, but they are way more than that. Colors can go on to define a brand as they play a crucial role within the whole process. The identity of your brand can be associated with the colors you have in your brand, which is wh
Continue reading
Vacation Season: Being Productive during the Summer Slowdown
Myra Ray
Entrepreneurship
When a new season rolls around, it brings with it a few changes. For certain businesses, the arrival of summer means an influx of new and old customers. For instance, travel agencies, summer camps, water parks, etc., get frantically busy. For other organizations, the end of spring brings in a summer
Continue reading
Inbound Marketing: Turning Strangers into Customers
Myra Ray
Inbound Marketing
Whether you’re a marketing and sales aficionado or a new entrepreneur, anyone with even the basic marketing intel would know what inbound marketing is. Recently, it has become a buzzword and a tool that many marketers keep in their toolbox. But inbound marketing is more than just a fad or new
Continue reading
Reasons Why You Need to Keep Your Google My Business Page Updated
Myra Ray
Search Engine Optimization
In the conflict between traditional and contemporary forms of marketing, the internet definitely has the advantage. Being the largest online directory present on the internet, Google offers multiple opportunities for individuals and organizations to get their business online. The Google My Business&
Continue reading
The Essential Elements That Make a Good Website
Myra Ray
Web Design
The digital world is full of marketing innovations. From Instagram stories to website lead generation, organizations are mending their methods in ways that help them promote their brands. The website for your brand plays an important role online as it is the culmination of all that you do in the onl
Continue reading
[Project] Developing New Website for Creative Painting Systems
Myra Ray
Project Files
Designing a website for painting company tasked with adding to the interior aesthetics of a place is always a tough task. Not only do you have to give your best, but you have to make sure that the customers coming into the website get to see the full blend of what is being offered by the service. We
Continue reading
Entrepreneurship Tips Every Business Owner Should Hear
Myra Ray
Entrepreneurship
Oh, the wonderful world of entrepreneurship. You can be an expert in your field, but a novice in what it actually takes to run a successful business. Being good at what you do is just half of what it takes to become a good entrepreneur. While being an expert in your field is a bare minimum, you shou
Continue reading
4 Guilt-Free Ways to Make Time for Yourself as a Busy Entrepreneur
Myra Ray
Entrepreneurship
As a busy entrepreneur, you’re most likely swamped with more tasks than you can handle. But while trying to make time for yourself may seem impossible, it is just as essential as ticking off all the items on your to-do list. If you’re struggling to find some me-time, here are four ways t
Continue reading
What Is a Google My Business Page?
Myra Ray
Services
Every endeavor has a start, and every campaign has an initiation. Your SEO campaign needs to start from somewhere, and a Google My Business listing is the perfect way to get this campaign started. With the internet changing the way we communicate with each other, advertising has also seen a disrupti
Continue reading
What is SEO Ranking and Why it Matter?
Myra Ray
Search Engine Optimization
What Does SEO Stand For? Let’s say you live in Brooklyn and are looking for a bakery that does customized cakes near you. When you search for ‘customized cakes in Brooklyn’ on a search engine such as Google, you’re going to get a list of suggested websites and businesses. Whi
Continue reading
Online Piracy
Myra Ray
Video
#PWDVideos Online piracy is real.  Secure your company data. Print and Web Designer Creating Experiences that Transform Business PrintandWebDesigner.com
Continue reading
Why Target Marketing for Entrepreneurs is Vital to Their Success
Myra Ray
Inbound Marketing
What is Target Marketing? Target marketing or niche marketing as it is sometimes referred to as caters to a particular segment of the market. This can be determined through a number of factors such as geographical location, age group, and gender to name an obvious few. Despite misconceptions, target
Continue reading
Why Marketing for Lifetime Value of Your Business is Important
Myra Ray
Inbound Marketing
What is the Lifetime Value of a Business?  Lifetime value of a business is a prediction of how long lasting and profitable your relationship with consumers will be in the future. By focusing on these metrics, businesses are essentially encouraged to shift their focus from their short term gains
Continue reading
What Should be in a General Data Protection Regulation Policy?
Myra Ray
Training
What is the General Data Protection Regulation? The General Data Protection Regulation Policy (GDPR) is a data security and privacy legislation that was implemented on 25th May 2018 for the protection of European Union citizens. It replaced the previous data protection policy that had been around si
Continue reading
3 Ways to Organize Your Time as an Entrepreneur to be More Productive
Myra Ray
Entrepreneurship
Odds are that time is that one thing that you always seem to be short of – especially if you’re an entrepreneur. It doesn’t help that due to the urge of wanting to do every task yourself, you end up feeling stretched too thin with not enough hours left in the day to accomplish ever
Continue reading
Why You Should be Using Social Media to Market Your Business
Myra Ray
Inbound Marketing
Let’s face it – if you don’t have an active social media presence in this day and age, you may as well not even exist. As a business, your goal is to reach out to as many people as possible, and there is hardly any medium of communication that is as easy and as far-reaching as soci
Continue reading
Understanding the Difference Between RGB, CMYK and HEX
Myra Ray
Services
What are PGB, CMYK, and HEX? Though at first glance, the words may only seem like random acronyms, but they are a part of our everyday lives in the colors we consume on a daily basis. Because of the impact visuals have on us and the force of color psychology in marketing, brands sometimes need to be
Continue reading
Success or Spam: The Ups and Downs of Email Marketing for Businesses
Myra Ray
Inbound Marketing
The fact that businesses continue to communicate with customers through email speaks a lot about the popularity and effectiveness of the tool. Had it not been effective, it would have gone extinct as others started to take its place. And yet, despite the influx of other mediums such as social media,
Continue reading
Does Marketing Your Business on Facebook Work?
Myra Ray
Training
Facebook dominates the social media landscape today due to its massive user base. Official statistics show that over 1.5 billion people use Facebook every day and over 7 million advertisers use the platform to promote their brand. With that kind of reach, it’s no wonder that brands like Happy
Continue reading
5 Do’s and Don’ts to Help You Get What You Want from Your Designer
Myra Ray
Services
Working with a designer on a project can be as tricky as any other relationship in your life. It requires patience, communication and mutual respect. But it can get frustrating if your collaboration isn’t working out the way you want. We’ve got five do’s and don’ts to help yo
Continue reading
5 Ways to Keep Your Website’s Bounce Rate Low and Why it Matters
Myra Ray
Web Design
Bounce rates are the percentage of single page visits. This means the users who reach your landing or home page that don’t go any further. A high bounce rate is usually indicative of the fact that your landing page is either irrelevant to your users or that it is not designed in a way that is
Continue reading
5 Critical Reasons it’s Important to Have Strong Branding for Your Business
Myra Ray
Services
There’s so much that goes into creating a steady, well recognized business that can continue to thrive despite competition. But there’s nothing quite as important in the stepping stones of business success like branding. Good branding can take your business from merely good to excellent
Continue reading
5 Tips on How to Manage Your Time like a Pro as a Small Business Owner
Myra Ray
Entrepreneurship
You have emails to reply to, meetings to schedule and attend, orders to place, and proposals to draft. Everything seems to squeezing in on you and there doesn’t seem to be enough time to fit in everything in twenty four hours. Don’t worry. It’s possible. If you’re a young, bu
Continue reading
5 Reasons a DIY Logo is a Bad Idea and How it Can Mess Up Your Brand
Myra Ray
Services
A logo is one of the most important parts of a brand. It might even be the very first thing that people notice – even before your brand name! This is why it is so incredibly important to pay attention to how your logo looks and the vibe it gives off. So many people think they’re better o
Continue reading
3 Reasons a Web Designer Will Help You Get the Website of Your Dreams
Myra Ray
Web Design
You’ve heard that an online presence is crucial to running a business in this day and age. You want to set up your website and reach out to possibly triple the amount of people you are reaching now. So you put in all your energy and effort, watch a bunch of tutorials online and set up a websit
Continue reading
4 Major Reasons Your Website Isn’t Getting Any Traffic
Myra Ray
Web Design
If you’re baffled at why your website isn’t getting the traffic that it should, it could be that you’re making these four mistakes. 1. You haven’t jumped the SEO bandwagon yet Search Engine Optimization, more widely known as SEO, is the first thing anyone talks about when dis
Continue reading
4 Things to Know Before Designing a Website
Myra Ray
Web Design
Does your New Year Resolution include launching a website for your business? That’s great! Your business website is the best way to boost your digital presence on the web. In addition to that, many marketers consider it as the hub for inbound marketing. That‘s because you can connect all
Continue reading
4 Signs Your Website is Begging for a Design Update
Myra Ray
Web Design
Like the check engine light on a car, websites also give off signals if they are in dire need of a checkup. If your website is showing any of the following telltale signs, maybe you need to think about redesigning! 1.  It’s the grandma of websites By this we mean your website looks and fe
Continue reading
How Color Psychology Can Help Boost Your Brand
Myra Ray
Entrepreneurship
What is color psychology exactly? To put it simply, color psychology studies the impact of colors on human behavior. Yes, it’s an actual classification. Experts in the field believe that colors can greatly affect our emotions, thought process, and actions. Skeptics argue that it is not possibl
Continue reading
How to Know if it’s Time to Rebrand?
Myra Ray
Services
Rebranding can be a tough job. It stands on that thin line between being a complete disaster that needs to be reversed like GAP’s logo redesign or it can be a success like FedEx’s streamlining of the brand. So how exactly do you end up on the FedEx side of the spectrum? Well, we’ve
Continue reading
5 Tips to Beat Procrastination and Be More Productive
Myra Ray
Entrepreneurship
Procrastination is a worldwide epidemic that seems to have no cure. You know the feeling we’re talking about – that itch to just reach for your phone one more time before you get back to work, the desire to switch windows to play a song on Spotify and get distracted by new tabs. If you&r
Continue reading
5 Major Design Mistakes to Avoid On Your Website
Myra Ray
Web Design
A website is only as good as its design. Heard that before? If you haven’t, then it’s about time that you take note! Especially if you’re planning on starting a website for – well, anything really.   A website that is cluttered, difficult to navigate and clunky will put
Continue reading
Get Consent for Your Email Marketing Campaign
Myra Ray
Inbound Marketing
This post is the fifth of a five-part series on Inbound Marketing campaigns and the different pieces that go into them. Website security is a challenge for every business, whether it’s a multi-billion-dollar company or your soloprenuership in Cary. We often write about security because it&rsqu
Continue reading
Why Blogging Matters for Your Small Business and How to Get Started
Myra Ray
Inbound Marketing
This post is the fourth of a five-part series on Inbound Marketing campaigns and the different pieces that go into them. Deciding to start a blog may seem overwhelming, but once you get organized, it is simply a checklist of tasks that result in an online space full of information for your customers
Continue reading
Using Buyer Personas to Generate Digital Content
Myra Ray
Inbound Marketing
This post is the third of a five-part series on Inbound Marketing campaigns, and the different pieces that go into them. Understanding your buyer personas is the first step to create valuable content for your visitors. After all, what you are going to say depends a lot on the person to whom you are
Continue reading
What is Marketing Automation and How Does it Play a Role in Inbound Marketing?
Myra Ray
Inbound Marketing
This post is the second of a five-part series on Inbound Marketing campaigns, and the different pieces that go into them. “Marketing automation” is a phrase you might be hearing more often. As a busy Cary business owner, you probably haven’t had time to dig into it. Let’s tak
Continue reading
How to Create an Inbound Marketing Campaign for Your Cary Business
Myra Ray
Inbound Marketing
This post is the first of a five-part series on Inbound Marketing campaigns, and the different pieces that go into them.   Inbound marketing is a critical part of finding new clients — even for smaller businesses in Raleigh and Cary. But many business owners we speak to think inbound mark
Continue reading
5 Reasons Email Marketing is More Effective than Social Media
Myra Ray
Services
What’s the first thing you check on your phone in the morning? For 58 percent of users, it’s straight to their email inbox. Meanwhile, only 11 percent said they check Facebook first. On the surface, social media marketing is more exciting than email campaigns, but would you believe it&rs
Continue reading
Hidden Gem: Leveraging Your FAQ to Improve Marketing and Sales Strategy
Myra Ray
Services
Most websites have a Frequently Asked Questions page, but few creators spend much time thinking about it. Creating a great FAQ page can set you apart from your competitors by telling a different side to your story and optimizing your website for search engines. Crafting an informative FAQ page could
Continue reading
All SEO is Local: Focus Your Efforts on Your Own Backyard
Myra Ray
Search Engine Optimization
Search Engine Optimization is a challenge for any sized business, but particularly for smaller companies. Obviously, a giant such as Coca-Cola can afford to spend countless hours and a nearly unlimited budget making sure they rank for any keyword they desire. Your Raleigh or Cary business does not h
Continue reading
Business Owners: Update Your Google My Business Page
Myra Ray
Inbound Marketing
Marketing your business means doing many things, whether it’s creating a website, writing content, networking, advertising, or building your brand. But there is one thing many small business owners overlook, and it’s probably the most critical step: updating your Google business profile.
Continue reading
What are They Saying? 10 Marketing Terms You Need to Know
Myra Ray
Services
Marketing terminology is one of the first things new Raleigh and Cary business owners must learn. And if that’s you, don’t worry! Many of these terms may be new to you. We recently talked about words relating to inbound marketing, specifically, and we’ve talked before about some mo
Continue reading
[Infographics] 8 Inbound Marketing Tips From Your Internet Marketing Experts
Myra Ray
Inbound Marketing
Inbound marketing is a fundamental shift in the way we market. It brings the customer to the product rather than the product to the customer using marketing automation. Marketing automation lets you become an Internet Marketing Expert by putting the right content, in the right context at the right t
Continue reading
Keep Your Website Secure with These Areas of Website Maintenance
Myra Ray
Services
Website maintenance is critical to the security of your website. Consider these  scary stats: 43 percent of cyber attacks target small business. 64% of companies have experienced web-based attacks.  62% experienced phishing & social engineering attacks. 59% of companies experienced mal
Continue reading
Inbound Marketing: What is a Funnel?
Myra Ray
Inbound Marketing
Inbound marketing is a way of attracting more customers to your business. We’ve discussed several aspects of inbound marketing this month. Next, we should talk about your sales funnel.   Finding Your Customers   Every business owners should understand his/her target customer or audie
Continue reading
The 6 Inbound Marketing Terms Every Small Business Owner Should Know
Myra Ray
Inbound Marketing
Inbound marketing is one strategy for spreading the word about your business by drawing customers to you. We recently explained the basics of Inbound Marketing. Now, let’s look at two more aspects of Inbound Marketing: the types of content you can use and some terms to know. Types of Inbound M
Continue reading
5 Ways to Leverage Facebook Live to Drive Sales
Myra Ray
Services
  Facebook Live is an option we keep hearing questions about from Raleigh and Cary business owners. In our last post, How to Use Facebook Live for Your Business we told you what Facebook live is and gave you some tips to help you use it most effectively.   Connecting with viewers is one th
Continue reading
How to Use Facebook Live for Your Business
Myra Ray
Services
  Facebook reported more than 2 billion active users for the first quarter of 2018. Facebook is one of the best places to interact with your current customers and find new ones.   Because so many people are on Facebook, you may have thought about trying Facebook Live, a way to show live vi
Continue reading
What is Inbound Marketing and How Does it Work?
Myra Ray
Inbound Marketing
“Marketing” means doing all sorts of things to get the word out about your business and attract customers. You might advertise, join networking groups, adjust your brand to be more appealing, and more. One form of marketing you may have heard is called Inbound Marketing. This is the idea
Continue reading
How Much Will Marketing Cost for my Triangle Business?
Myra Ray
Services
Marketing is a critical piece of doing business. After all, you need to let people know you exist. This awareness is why marketing teams do what they do. Many Raleigh and Cary companies, especially smaller firms, do not have internal marketing teams, so they outsource the work. Of course, as you con
Continue reading
How Much Time Do I Give My Marketing Team?
Myra Ray
Services
It’s so easy to let a project fall to the side for awhile. Procrastination happens, and life happens. Suddenly, you realize you absolutely need that brochure this week, or the sales team must have something to present tomorrow. You ask your marketing team: can I get that in two days? Unfortuna
Continue reading
Delivering Your Content: How to Make Sure It Reaches Your Clients
Myra Ray
Inbound Marketing
Business managers spend a lot of time creating content and then send it out to the world. And then … nothing. No one comments on your Facebook post. No one replies to your email or clicks through to your website. What happened? Many things can go wrong with delivering content to your potentia
Continue reading
5 Areas of Website Maintenance You Can’t Afford to Ignore
Myra Ray
Web Design
Websites aren’t a “set and forget” project. As Raleigh and Cary business owners know, your presence on the internet in today’s world is vital: “around 97% of customers use the internet to search for local business.” Today, consumers’ tastes and preferences a
Continue reading
5 Steps for Small Business Owners to Create Content Month after Month
Myra Ray
Inbound Marketing
Creating content month after month is a challenge for even the largest company. And those companies have teams of people dedicated to the task. The Raleigh and Cary small business owners with whom we work are often interested in content as a way to reach their audience, but many find it difficult to
Continue reading
Headline: Build Your Clientele List from the Inside Out
Myra Ray
Services
Marketing your small business is work you do with one goal in mind: finding more clients. Last month we talked about being a “builder” when marketing your business in Cary and Raleigh so that you target the right group of people. As you market to this group, you are working to build your
Continue reading
Maintain Your Website to Prevent Hacking
Myra Ray
Services
The number of websites hacked in 2016 increased 32 percent from the previous year. There are many forums where users post every day about new strategies for breaking into your online files. Small business owners might wonder why anyone would hack their small website, but even low-traffic websites pr
Continue reading
7 Ways to Deliver Your Marketing Message
Myra Ray
Inbound Marketing
This is the third of three posts this month describing my Builder, Creator, Deliverer Marketing approach. Small business owners must manage so much. In these posts, I explain the breakdown of some marketing tasks and how to accomplish or delegate them. Read the first post on being a builder and the
Continue reading
What to Know about Creating Content for Your Small Business
Myra Ray
Inbound Marketing
This is the second of three posts this month describing my Builder, Creator, Deliverer Marketing approach. Small business owners must manage so much. In these posts, I explain the breakdown of some marketing tasks and how to accomplish or delegate them. Read the first post on being a builder. Many R
Continue reading
Be a Builder: How to Start Your Small Business Marketing the Right Way
Myra Ray
Inbound Marketing
This is the first of three posts this month describing my Builder, Creator, Deliverer Marketing approach. Small business owners must manage so much. In these posts, I explain the breakdown of some marketing tasks and how to accomplish or delegate them. Small business owners don’t go to work (o
Continue reading
[Project] Website for Residential Treatment Services of Alamance
Myra Ray
Project Files
Websites are not something you build once and forget about for 10 years. We often compare them to houses in their need for maintenance. Unfortunately, with websites, you sometimes have to tear down the whole thing and start over as technology evolves. Challenges: That was the case with Residential T
Continue reading
[Project] New Website for a Shipping and Moving Company
Myra Ray
Web Design
Relocating a scientific or medical laboratory or an entire company isn’t easy, but that’s exactly what Magellan Logistics does every single day. While Magellan’s reputation for quality, on-time work has led to a busy schedule, every business needs a website where new customers can
Continue reading
Headline: 6 Tools Entrepreneurs Should Be Using
Myra Ray
Entrepreneurship
When starting your own business, it can be exciting to watch your dreams come to fruition. On the other hand, the amount of work can feel overwhelming! When you’ve poured time and effort into bringing your vision to life, you may find that the resulting responsibilities can quickly add up. Luc
Continue reading
Things Your Competition Can Teach You about Websites
Myra Ray
Inbound Marketing
Business owners about to build or rebuild their website might feel overwhelmed by the project. Creating a website means making many decisions about the design and content. Will the way you organize the navigation make it easy for customers to find you? Will the content compel potential new clients t
Continue reading
5 Myths Debunked: The Truth about Entrepreneurs
Myra Ray
Entrepreneurship
Entrepreneurs are the driving force behind much of our local, national, and global economy. They produce new ideas and support business ventures which take products and services to new heights. However, like in any career, entrepreneurs can sometimes develop stereotypes. Keep reading to discover som
Continue reading
The Ultimate Cheat Sheet for a Good Small Business Website
Myra Ray
Inbound Marketing
In a crowded online space, small business owners need to ensure their website can keep up with the competition. Whether you’re just getting started or want to help your site stand apart from the crowd, we’ve got you covered with our ultimate website cheat sheet. Design● Keep it clean. Yo
Continue reading
5 Myths and Misconceptions about Project Managers
Myra Ray
Services
When tackling significant projects for a client, sometimes the deadlines and details can become lost in the madness. At times like these, a project manager could be a helpful addition to your team to ensure that these tasks are executed efficiently and correctly. Not every team includes a project ma
Continue reading
10 Marketing To Dos to Put on Your List this Year
Myra Ray
Services
People love lists of ideas, especially in January. At the start of the year, you read all the amazing ideas and arrive at your office ready to tackle the to-do list for your business. But then a phone call comes in. Another client sends you an email with an urgent problem. Next thing you know, it&rs
Continue reading
Why Choosing the Right Content Management System (CMS) Matters to Your Business
Myra Ray
Web Design
If you manage your company’s website or are building a new one, you might hear about something called a CMS. While there are many to choose from, not all are created equal — and the one you select can help or hinder your business. What is a CMS?A Content Management System is a software u
Continue reading
How Much Does that Cost? 7 Online Marketing Definitions and the Average Prices
Myra Ray
Inbound Marketing
The Internet dominates much of today’s marketing sphere. With shopping, socializing, learning, and more available at the world’s fingertips, it’s vital for businesses to have a robust online presence. However, without having some background in computer science, digital marketing, o
Continue reading
How Small Business Owners Can Leverage LinkedIn
Myra Ray
Services
Marketers tell you to use social media to expand your reach and interact with existing and potential customers. Some of these platforms are tried and true, but it seems that every time you turn around there is another social media site everyone is using. LinkedIn has been around for years, but it&rs
Continue reading
Avoid These 5 Common Marketing Mistakes New Entrepreneurs Make
Myra Ray
Inbound Marketing
Building your new business is exciting, a challenge to conquer. One of the many things you will do as you get going is market your business to potential customers. Some things seem fairly obvious, while other marketing strategies may not be as familiar to you. Here are some of the marketing mistakes
Continue reading
5 Myths and Facts about SEO that Stump Most Business Owners
Myra Ray
Search Engine Optimization
Increasing your SEO, or Search Engine Optimization, is key to expanding your business’s reach online. When someone is seeking your service, having your website at the top of their search results makes it easier to find and more likely to be used. You might’ve heard some SEO tips and tric
Continue reading
[Project] New Website for a Wake Forest Medical Practice
Myra Ray
Web Design
New business owners face many challenges, and marketing their new operation is among those. We recently created a website for a new medical practice in Wake Forest that focuses on primary care, pain management, and aesthetics. Challenges: The challenge for many business owners it to convey personali
Continue reading
7 Critical Tips Regarding Social Media Profile Images
Myra Ray
Inbound Marketing
Facebook boasts more than 50 million business pages, and 65.8% of US companies with more than 100 employees use Twitter for marketing. If you have a business, you probably have at least one social media profile. (And if you don’t, you should, even if you’re a solopreneur.) As you create
Continue reading
[Project] Black Diamond Real Estate
Myra Ray
Project Files
After the collapse of the US economy and real estate market in 2008, a number of small home town real estate firms throughout the country merged with some of the largest nationally owned and operated real estate franchises in order to survive as ongoing entities. Equally as hard hit was the appraisa
Continue reading
[Project] Environmental Solutions, Inc.
Myra Ray
Project Files
Environmental Solution, Inc., is a veteran-owned, US-based business with a global reach. Their clients in the marine, industrial, food manufacturing, transportation and aircraft industries around the world trust them to provide proven cost- and time-saving, environmentally-safe cleaning, de-greasing
Continue reading
[Project] Creative Painting Systems. Inc.
Myra Ray
Project Files
Creative Painting Systems is a professional residential and commercial painting business. George Born, owner of Creative Painting Systems Inc., started painting when he was 16 years old for his uncle’s contracting business. Shortly thereafter, he worked for a large painting contractor in South
Continue reading
[Project] Enterprising Women
Myra Ray
Project Files
Enterprising Women is print and online magazine devoted to the community of women entrepreneurs that account for nearly half of the small business owners in America. Their mission is to reflect and amplify the voices of entrepreneurial women; to share their stories of risk and success; to chronicle
Continue reading
Avoid These 3 Common Website Mistakes with the Help of a Website Project Manager
Myra Ray
Web Design
Small business owners know they need a website that looks professional and will reassure visitors that they are credible and reliable. Many Cary business owners turn to developers to build a website but then struggle with the back-and-forth required to get the project done. Or, they launch the websi
Continue reading
The Importance of Social Media in Your Small Business Marketing
Myra Ray
Inbound Marketing
Social media is not a straight path to becoming a billionaire in your small business. No, you won’t go viral three weeks after you start a Facebook account. However, your Cary marketing agency or manager is probably telling you to launch some social media accounts — for many good reasons
Continue reading
5 Reasons You Don’t Want to Order Business Cards Online
Myra Ray
Inbound Marketing
Business cards have been part of business for centuries and don’t seem to be going anywhere. Newer business owners in Raleigh and Cary will often turn to these online printing sites to churn out hundreds of business cards before they head out to network. Not so fast. While online ordering is c
Continue reading
What are Alt Tags for Images and Why Do You Need to Fill Them Out?
Myra Ray
Web Design
Images are a critical part of your website and business blog. After all, whether your visitors are visual or not, pictures give a lot of information about you and your business and can make a blog post far more digestible. As you upload images to your Wordpress or Joomla website, you may notice a se
Continue reading
[Project] Full Branding for a Business
Myra Ray
Inbound Marketing
A potential client called us with an urgent request: he needed a piece of direct mail sent in seven days. Direct mail can take longer than that, depending on the client, the design, and the mailing specifications. But within one week, we sent out Danny The Trainer’s mailer card. He was so thri
Continue reading
Colors for Print and Web: Explaining CMYK, RGB, PMS, and Hex
Myra Ray
Print Design
When creating a design for your website or print materials, you might encounter a few terms about colors. But what are these words, why are they different, and why do you need to know? A lot of business owners don’t know these answers, so here is your guide to navigating the color world for pr
Continue reading
[RECENT PROJECTS] Magazine Layout for On a Mission Magazine
Myra Ray
Print Design
When you read a magazine, you probably don’t spend much time thinking about the design. You flip from one page to the next, enjoying the articles and the photos. That’s what good design does — makes it easy for the reader just to keep going and focus on the content. We recently wor
Continue reading
Why Your Business May Need a Marketing Project Manager
Myra Ray
Web Design
If you hear the term “project manager” you may think of someone in a corporation, overseeing software development, or someone in a construction office, making sure the building is done on time and on budget. But project managers make appearances in many fields, coordinating teams to get
Continue reading
7 Things Your Business Website Should Contain
Myra Ray
Web Design
The Internet is full of terrible websites. Some have ugly design, but many just lack vital elements that make it easy for visitors to get what they need. Business owners must think carefully about this; after all, it’s your website, but it needs to serve potential customers, not you. Forgettin
Continue reading
How to Insert an Image into a Blog Post in Joomla
Myra Ray
Training
When business owners build a new website with Print & Web Designer, we give them the tools they need to make adjustments. While we’re happy to help publish content or make changes, we know busy business owners must also have the power to manage their site. After your website launches, we p
Continue reading
What Project Managers Do for Web Projects
Myra Ray
Web Design
Websites are never fully finished. As soon as your company launches its new website, you’ll have some words to add or change. You may have a new idea about something. Still, we have to reach a point of completion in order to launch that awesome website. Many managers will work with Print and W
Continue reading
3 Must-Haves to Promote Your Book Online
Myra Ray
Inbound Marketing
Authors must market and promote their book on their own, especially those who are self-publishing. To do so, you must create an online presence. While that sounds as simple as putting together a website, marketing your book takes just as much work and thought as you put into writing it. Use this out
Continue reading
8 Tips to Strengthen Your Inbound Marketing Campaign
Myra Ray
Inbound Marketing
Inbound marketing is a relatively new approach to marketing. In the past, we pushed out messages to our potential customers. You may still use that approach sometimes, such as when you advertise. However, business owners today should also use inbound marketing, which is drawing people into your busi
Continue reading
[RECENT PROJECTS] Building Responsive Website Forms
Myra Ray
Web Design
Responsive web design is important. After all, more than 50 percent of people are looking at your website on a smartphone, tablet, or another device. Your website can look top-notch on a laptop, but if it is hard to read on a device, you’re going to lose business. We recently worked with Inves
Continue reading
How to Write a Blog Post for Your Business Website
Myra Ray
Web Design
Business owners often realize the value of posting fresh content on their websites. But when it comes time to sit down and write something … uh, oh. What do I do? How do I actually write a blog post? This isn’t a comprehensive guide, but here are some ways to get started. Create a plan.
Continue reading
How to Create a Page in Joomla
Myra Ray
Web Design
Websites are never done. Once you’ve worked with the Print and Web Designer team to create your business's new site with Joomla!, you will need to update the information once in awhile. For example, maybe your team of one grows to four, and you want to add an “Our Team” page. For t
Continue reading
6 Big and Small Ways to Improve SEO on Your Website
Myra Ray
Search Engine Optimization
Business owners are always looking to improve their rankings on search engine results pages. After all, most people don’t click past the first page of results. You want your business to be in that top 10. Getting there takes patience and time, along with some careful work. Search Engine Optimi
Continue reading
Checklist: What to Send Your Raleigh Website Designer
Myra Ray
Services
Websites are a fun project for both the business owner and our team. But if the project drags out for months, both sides may feel frustrated. We want to keep you excited about your new website. That’s why we have created this easy checklist of things we’ll need from you to keep progress
Continue reading
How Much Does it Cost to Hire a Website Designer in Raleigh?
Myra Ray
Web Design
Hiring someone to design and build your website is a scary undertaking. Whom can you trust to showcase your business for a fair price? You’re an entrepreneur, but that doesn’t mean you have cash to burn: how much will a website design cost? The cost of website design and creation range f
Continue reading
What Type of Content Should I Create for My Business Website?
Myra Ray
Services
Raleigh and Cary business owners understand that a blog is a useful way to maintain a strong online presence. Of course, there’s that pesky problem of creating content for the blog on a regular basis. We’ve talked about how often you should blog and how to create a content calendar.
Continue reading
What is an SSL Certificate and Why Do I Need One?
Myra Ray
Search Engine Optimization
Website owners might be hearing more about SSLs lately. If you’re a busy business owner (is there another kind?), you probably wondering what that means and whether you care. The answer to the last part is: Yes, you do. But let’s back up a minute. What is an SSL Certificate? SSL stands f
Continue reading
Do You Listen to Podcasts or Audiobooks?
Erin Cohen
Guest Writer
I spend a lot of time walking my golden retriever, Mandy and driving in my car. I truly enjoy listening to podcasts and audiobooks. I like to spend the time learning new things and getting inspired by others. Here are some of my favorite podcasts: How I Built This: Guy Raz, from NPR, "interviews inn
Continue reading
What are Keywords and How to Choose Them
Myra Ray
Search Engine Optimization
Keywords are something you will hear about as you begin marketing your business online. It’s one of those things everyone seems to know about already. If you’re new to online marketing, you may feel silly asking. Don’t worry; we’ve got your answers. What are Keywords?Keywords
Continue reading
Your Security is at Risk: 6 Ways to Maintain Your Website
Myra Ray
Services
Websites are never finished. Yes, that’s right. Business owners who work with a web design firm often feel excited when the new website is published. “It’s done,” they think. Websites are just like a house; you build it, and then you maintain it, so the structure doesn’
Continue reading
What is a Content Calendar and How Do I Create One?
Myra Ray
Inbound Marketing
Content calendars are a useful tool for any blogger or business blogger. You might also call it an editorial calendar. In short, a content calendar is a map of your content for the next several weeks or months. For many small business owners, that content is blog posts. (See How Often Should I Blog?
Continue reading
[Project] Allowing Your Clients to Log In to Your Website
Myra Ray
Project Files
Client login systems are a useful way to let your client pay bills, see their latest update from you, or download information about their project. We recently set up a login system for Griffin Land Surveying, Inc. Their website was several years old, which meant we needed to create a new one. Newer
Continue reading
[Project] What To Do When Your Website is Hacked
Myra Ray
Project Files
A hacked website is more than just irritating; it means you’re losing money. When your site is hacked, potential clients may not reach you. In some cases, a hack can affect your email, too. Then there is the time spent correcting the problem, and, as we know, time is money for small business o
Continue reading
6 Steps to Develop Personas for Your Target Clients
Myra Ray
Entrepreneurship
Business owners learning about marketing may stumble across the idea of creating personas for their current or target clients. While creating personas sounds like a good idea, many entrepreneurs struggle with how to get started. Here is a step-by-step guide to personas. What is a Persona? In marketi
Continue reading
Content Marketing: How Often Should a Small Business Owner Blog?
Myra Ray
Services
Blogging is not an easy thing to do for most busy business owners. Creating content takes work and time, and time is money when you run a small business. I recently explained why blogging matters for your business. Now that you’ve started a blog, let’s take a look at how often you should
Continue reading
Why Print and Web Designer Uses Green Hosting for Your Websites
Myra Ray
Services
Website hosting is one of the most important parts of your Raleigh or Cary business. While it’s invisible to you most of the time, website hosting is what keeps your website running. At Print and Web Designer, we rely on hosting providers who run a “green” operation.   What is
Continue reading
SEO Basics for Business Owners: What is Search Engine Optimization?
Myra Ray
Search Engine Optimization
SEO. Search Engine Optimization. By now, a lot of business owners have heard of SEO. Many know it’s something they should be doing, but many of you aren’t. One of the reasons people hesitate to deal with SEO is because they aren’t sure what it is, what it means, and how it works. I
Continue reading
5 Reasons Your Raleigh Business Needs a New Website
Myra Ray
Services
Building a new website for your business is a big project. I talk to a lot of Raleigh and Cary business owners about new websites, and some agree it’s time. But they hesitate to take action. Why? Well, creating a new website costs money and takes time. A new website may mean learning a new sys
Continue reading
Why Blogging Matters for Your Business
Myra Ray
Search Engine Optimization
Blogging feels like a chore to small business owners. And unlike bookkeeping or some administrative tasks, this chore is one you often push aside. Reasons You Don’t Blog I’ve spoken to a lot of business owners about blogging, and there are plenty of reasons not to: ● I’m busy.● No
Continue reading
You Can't Just Buy Any Ole Website Design – How to Increase Your SEO
Myra Ray
Search Engine Optimization
Want to improve your website SEO? Check out this story and see if you can relate. I got an email from my veterinarian the other day and when I went to check it out, I realized that it was actually from my previous veterinarian. I haven't seen him since I moved about six years ago but I guess I gave
Continue reading
WordPress Security
Myra Ray
Services
WordPress website security is a big topic these days. WordPress is one of the most popular platforms being used today. However, sites have been hacked and people are worried that WordPress isn't safe. It's estimated that 30,000 websites are hacked every day. It's scary but there is quite a bit you c
Continue reading
WordPress Security Solutions
Myra Ray
Web Design
Back when I was a newbie to WordPress, I had no idea that there were people out there that just like cause mischief. It makes no sense to me why someone would want access to my website but that's just me. Because I was in the home security industry for so long, I realize that it doesn't have to make
Continue reading
WordPress Security - 3 Kinds of Security Your WordPress Site Needs
Myra Ray
Services
WordPress Security is a big topic these days. WordPress is one of the most popular platforms being used today. However, sites have been hacked and people are worried that WordPress isn't safe. It's estimated that 30,000 websites are hacked every day. It's scary but there is quite a bit you can do to
Continue reading
Where do Entrepreneurs Find Motivation?
Myra Ray
Entrepreneurship
Being an entrepreneur can be very trying at times and you find yourself trying to dig deep within yourself to find the motivation to continue. There is a lot information out there that we can consume to help us uncover meaningful insights about how to find and keep motivation. So I thought I would t
Continue reading
What's Your Website Backup Strategy?
Myra Ray
Services
I was reminded recently just how important it is to have a strategy in place in case something goes wrong, breaks, or mother nature throws you a curve ball. Without a website backup strategy, you put your entire business at risk. Let me share some stories with you. Backup Strategy Failure Example As
Continue reading
What's The Cost of a Website
Myra Ray
Web Design
In order to calculate the profits from your small business, you have to know two things. You have to know your revenue and you have to know your costs. By subtracting the costs of running your business from the money you bring in, you get your profits. Since successful small businesses have a websit
Continue reading
What Should a Good Website Have - 4 Things
Myra Ray
Inbound Marketing
I'm a website designer so I know that there are a lot of things that a website could have, but should it? We get requests all the time for some pretty crazy things like; having a menu button produce a "ding" sound when you hover over it or having leaves fall to the bottom of the website just because
Continue reading
What Makes a Great Website?
Myra Ray
Web Design
Having an online presence is pretty much a must have for any small business. However, having a bad website can actually hurt your bottom line. Whereas having a good website can improve it. So, what makes a great website? A small business with a great website enjoys: An increase in brand recognition
Continue reading
What Makes a Great Website - The Feng Shui of Web Design
Myra Ray
Web Design
Have you every been to someone's house and just started feeling like you had to get out of there? You may not have even realized at the time but the energy a house has effects how you feel. I've had friends that I just didn't like to visit because the flow of their house just didn't feel right. They
Continue reading
Website Must Haves for Continuous Improvement
Myra Ray
Search Engine Optimization
A website is never really finished. It should be constantly getting better as time goes on. But how do you improve on a website when you don't know what is working and what isn't working. Here is the number one website must have to beat all the other website must haves. Measure and Track Your Websit
Continue reading
The Basics of Search Engine Optimization (SEO)
Myra Ray
Search Engine Optimization
44% - That is the number of people that start their online shopping experience by using a search engine. The question is - How do you get the search engines to show your website when someone is looking for what you have? What is SEO? Search Engine Optimization or SEO is the process of improving your
Continue reading
Using Keywords To Increase Website Traffic
Myra Ray
Search Engine Optimization
These days there is a lot of competition on the Internet to get your attention. So, how do you create a website that will get seen by your target audience with so many websites on the Internet targeting the same visitors that you want? One way to increase website traffic on your website vs. your com
Continue reading
The Ultimate Cheat Sheet on WordPress Website Maintenance
Myra Ray
Services
I’ve seen my fair share of websites that have been hacked in my time as a webmaster and it’s not fun cleaning up the mess so that the site can be taken off of Google’s blacklist. With that in mind, I wanted to provide website maintenance cheat sheet for all the WordPress users out
Continue reading
Small Business Marketing - 4 Reasons Why Your Website Needs To Be At The Center
Myra Ray
Web Design
Being a small business owner is hard work. Especially if you are the one doing everything. I was thinking about all the things I do as it pertains to marketing my small business and thought that I would share it with you. One of the first things a small business owner realizes is that you need a web
Continue reading
Should an Entrepreneur Use a DIY Web Design Tool?
Myra Ray
Web Design
We often come across entrepreneurs that have built their own website using something like Website Builder with GoDaddy. Wix, Weebly, or some other DIY web design tool and wonder why their website isn't bringing in any new business. The fact of the matter is that those drag and drop systems are only
Continue reading
Reach Your Online Marketing Goals With Website Design
Myra Ray
Web Design
Most people who provide website design services only care about how a website looks but “good looking” website design is not the same as “high performance” web design. How do you know if your website is a high performer? First let’s discuss what your online marketing go
Continue reading
Online Marketing Goals - What are Yours?
Myra Ray
Inbound Marketing
In order to grow your small business you have to be engaged in some sort of marketing. If you're not doing any marketing for your business, it can’t grow. You can actually start losing business because you aren't actively trying to put new prospects in your sales funnel. Online Marketing As a
Continue reading
On Page SEO Checklist
Myra Ray
Search Engine Optimization
Every business with a website has the potential to get found by more prospects and customers online through search engine optimization (SEO) and inbound marketing. Today I would like to provide you with an on page SEO checklist. With so much competition online, it’s more important than ever to
Continue reading
New Ebook - 25 Website 'Must Haves' For Driving Traffic, Leads, and Sales
Myra Ray
Inbound Marketing
Your website is the most critical marketing asset your business has. Just about every business needs an online presence to get to buyers in the internet age. I challenge you to find a highly successful business that doesn't have an online presence. Today's gen-X and millennial prospects are tech sav
Continue reading
Marketing Solutions - You Can't Improve What You Don't Measure
Myra Ray
Inbound Marketing
Imagine trying to play darts blind folded. That is precisely what you do when you are looking for marketing solutions and you don't measure and track your results. Information is an essential element to make use of smart marketing solutions. Without information, you are effectively taking a shot in
Continue reading
Internet Marketing as a Tool
Myra Ray
Inbound Marketing
As one of the many marketing companies in Raleigh NC, we know in order to grow your small business, you have to be engaged in some sort of marketing whether it is online (internet) or offline. You can actually start losing business because you aren't actively trying to put new prospects in your sale
Continue reading
Landing Pages 101
Myra Ray
Web Design
What is a Landing Page? Before we get into the ways you can use a landing page, let's first explore what a landing page is. Technically, a landing page is any web page that someone "lands" on. But when you are talking about landing pages in terms of advertising and marketing, they are a standalone w
Continue reading
Is Your Website Ready for Social Media Marketing
Myra Ray
Inbound Marketing
Social media marketing is a technique that makes use of social media. According to WhatIs.com, social media is the collective of online communications channels dedicated to community-based input, interaction, content-sharing and collaborations. The goal of using social media as a marketing tool is t
Continue reading
Introduction to Search Engine Optimization (SEO)
Myra Ray
Search Engine Optimization
What is SEO? Search engine optimization (SEO) is the process of improving your website so that it attracts more visitors from search engines. The goal is to get your website to rank higher in the organic search results so that it is more visible to people who are looking for what you have via the se
Continue reading
Increase Website Traffic Using Google Analytics
Myra Ray
Inbound Marketing
Increase website traffic starting today. Using Google analytics to analyze the traffic you already get can help you increase the number of visitors going to your website. By analyzing your existing traffic, you will see what visitors are doing on your website and how they got there. Knowing these th
Continue reading
[Infographics] Increase Website Traffic: 4 Questions to Ask When Hiring an SEO Expert
Myra Ray
Search Engine Optimization
So you want to increase website traffic by hiring an SEO expert? Maybe you are in the middle of a website redesign SEO project. Take a look at this Search Engine Optimization infographic and learn what you should look out for when wanting to increase website traffic.
Continue reading
Increase Website Conversions With This One Thing
Myra Ray
Inbound Marketing
 Your website looks fabulous and you are getting traffic to your site so why aren't you getting any sales? Imagine giving a sales pitch face to face to your most valuable customer. You develop a rapport. You create a convincing picture of all the benefits they can get from using your product or
Continue reading
Increase Sales by Knowing Your Prospect's Personality
Myra Ray
Inbound Marketing
I was reading this article today about knowing your prospects personality and how that leads to better networking. Reading that article brought me back to my early days in network marketing, and how I was taught that knowing your prospect's personality will help you increase sales.The reason that wo
Continue reading
Improving Your SEO - Title Tags
Myra Ray
Search Engine Optimization
Want to improve your SEO? Below is one way you can improve your on page SEO checklist.Remember playing tag on those summer-time days with neighborhood kids, as a youngster? Sometimes we would tag the closest kid to us, or maybe our best friend. Then there were the times we would tag the person we wa
Continue reading
How to Write a Blog Post Using Keywords
Myra Ray
Search Engine Optimization
If you know me or have attended one of my speeches or classes, then you know that I am a big believer in writing more content for your website if you want to get more traffic. My main reason for saying that is because the job of the search engines is to crawl websites and index pages by their topic
Continue reading
How to Turn a Website Visitor into an Online Sale
Myra Ray
Inbound Marketing
With so many websites selling the same things, how do you know who to trust and buy from? Getting people to trust you when all they see is your website can be a little daunting. But the truth is people prefer to do business with businesses they know and trust. So, how do you develop a trusting relat
Continue reading
How to Plan Your Web Design Project?
Myra Ray
Web Design
Rome wasn't built in a day and I seriously doubt that it was done without a plan. Before beginning your web design project, you need to begin by developing a plan to keep you on the right track. First you need to determine what the purpose of your website will be. Why are you building a web presence
Continue reading
4 Must Haves to Grow Your Email List
Myra Ray
Inbound Marketing
I learned a long time ago that the money in your business is in your database. Okay, your systems and processes are important too but it's your list of clients that holds the gold. Have a new product or service? Tell your database about it. Are you having a sale? Tell your list of buyers about it. S
Continue reading
How the Best Business Cards Can Get You Clients
Myra Ray
Print Design
For many small business owners, the way to get new business is to meet new contacts. Networking can be one of the cheapest ways to pick up new business. Networking is a great way to interact with your target audience, (provided that you are attending the right networking functions) exchange informat
Continue reading
How Search Engines Work and People Find You on the Web
Myra Ray
Search Engine Optimization
Business owners are always asking us questions about search engine optimization and how to get on the first page of Google. The problem they have is that there is so much information available and it's very often too technical for the average person to understand. All this does is leave the business
Continue reading
EBooks and Internet Marketing Strategy. Plus a FREE Ebook Template!
Myra Ray
Inbound Marketing
You hear and see it all the time in internet marketing, “Download this eBook today!” Heck, we even have a few on our site. So, what exactly is an ebook and how can you create one? An ebook is an electronic version of a book. They are often used in internet marketing strategy to entice pe
Continue reading
Domain Names and Hosting Demystified
Myra Ray
Services
I come across a lot of people who think that if they have a domain name that they also have hosting. In order to have a website, you must have both a domain name and hosting services and these two things are different. Today, I would like to explain the difference between a domain name and hosting s
Continue reading
10 Key Elements Your Business Website Must Have
Myra Ray
Web Design
When it comes to websites, there are some things that a business website must have in order to ensure prospects will choose you over your competitor. Here are my 10 key elements that your website must have: Key Element #1 - Capture their attention You only have between 3 and 7 seconds to capture a r
Continue reading
9 Website Must Haves for Content
Myra Ray
Inbound Marketing
The other day, I wrote about the "5 Website Must Haves to Get Found Online" which focused on SEO. Today, I would like to focus on content.Content is one of the most significant parts of any website. It's what search engines and people are looking for. Content helps to drive visitors to your site and
Continue reading
6 Website Redesign SEO Mistakes to Avoid
Myra Ray
Search Engine Optimization
Your website was created quite a few years ago, you made your website yourself because you were just getting started and were short on cash, or my site just isn't converting like it used to. These are just a few of the many reasons you may have decided to go through a website redesign. What's Your R
Continue reading
6 Website Must Haves for Design and Usability
Myra Ray
Web Design
The other day, I wrote about the "5 Website Must Have for Conversions" where it explained how to get your website visitors to take action and become either a lead or a customer. Today, I would like to talk about design and usability because if you don't have those right, people won't stay on your si
Continue reading
5 Website Must Haves to Get Found Online
Myra Ray
Inbound Marketing
We all know that if you have a business that you need to also have a website. However, having a website doesn't mean a hill of beans if no one can find it. That's why it's an absolute must-have to build your website with Search Engine Optimization (SEO) in mind. These tips will help get you on your
Continue reading
5 Website Must Haves for Conversions
Myra Ray
Inbound Marketing
The other day, I wrote about the "9 Website Must Haves for Content." It explained how content is one of the most critical parts of any website. Today, I would like to talk about conversion because it is the natural next step in the online marketing funnel. You drive traffic to your site with your gr
Continue reading
5 Tips to Boost Your Website Traffic
Myra Ray
Inbound Marketing
I see people a lot of time complaining that they want to get more traffic to their website. Well, it can be done but it does take some time. If you aren’t getting all the traffic you would like to your website, then you may want to take a look at these 5 tips to boost your website traffic. Kno
Continue reading
[Infographics] 3 Ways to Increase Website Traffic
Myra Ray
Inbound Marketing
So you have your website done. Now what? Building a website doesn't stop after it has gone live on the web. Now it's time to increase website traffic. This is especially true if you are using your website to sell your products and services. In this infographic about how to increase website traffic w
Continue reading
3 Ways to Drive Traffic to Your Website
Myra Ray
Inbound Marketing
So you have your website done. Now what? Building a website doesn't stop after it has gone live on the web. Now it's time to show it off by getting some traffic to your website. This is especially true if you are using your website to sell your products and services. In this article we will be givin
Continue reading
3 Signs You Need a Website Redesign
Myra Ray
Web Design
How do you know if you're in need of a website redesign? Before you run out looking for a web designer, you should first look to see if your site really needs a makeover. First, I want you to put yourself into your prospects shoes. This is a mistake that small business owners often make. You must re
Continue reading
3 Free Ways to Find Out if Your Website is Mobile Responsive
Myra Ray
Web Design
Unless you have been living under a rock, you've probably heard that Google has come out with a new update. The last two updates, named Penquin and Panda, affected about 16% of websites combined. However, Google's latest update could affect nearly 40% of websites and not in a good way. If you like t
Continue reading

Tools of the Trade

toolsWe don't make what we do complicated, we just do it ...
and do it well.

Being in the design business for over 30 years, we've used many kinds of software and hardware, from Microsoft Publisher to Indesign. The freeware NVU to Joomla. From the old typesetting machines to a full-blown four-color press. This isn't complicated. Just as a mechanic uses the basic tools with a few exceptions, so do we.