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What is an Infographic and What are its Benefits?

Since the emergence of visual media, we have hardly ever looked back to when mass communication relied almost exclusively on newspapers and books. Simply put, we are all pushed for time, so we prefer to consume information and knowledge in the most convenient and quickest way possible. It is for this reason that infographics have become the method of choice when consuming data and information today. The information provided with an infographic is concise yet easy to understand, and presented in a visually appealing manner. How to create a compelling infographic that will entice..

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Important Components of a Great Email Campaign

Components of a Great Email Campaign

Since the time it was invented and introduced in the marketing forum, email has been used to attract and build leads. In the past, emails have proved a successful medium of gaining new prospects for your brand.

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What are They Saying? 10 Marketing Terms You Need to Know

PWD General Marketing Terms

Marketing terminology is one of the first things new Raleigh and Cary business owners must learn. And if that’s you, don’t worry! Many of these terms may be new to you. We recently talked about words relating to inbound marketing, specifically, and we’ve talked before about some more technical and website related terms. Below is a list of 10 other marketing terms that will help you succeed in business.  

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